Learning Mill produces language learning software. Sales and support are handled exclusively through their website. Their purpose is to help first-year Hebrew students learn vocabulary by automating as much of the learning process as possible. Their website needed to be simple and to the point, with a touch of motivation for new students.
Percipient Studios created an e-commerce website with an uncluttered design, guiding students to the appropriate product. Motivational quotes appear at random on most pages, reminding students of the benefits they will derive from their work in language learning.
An administration interface lets Learning Mill employees stay abreast of site activity, user issues, and payment information. The site automates the entire purchase process from PayPal purchase to user account creation, automatic emails to new users, and secure downloads, all without needing human intervention. Thus, Learning Mill can spend its time creating software and satisfying customers rather than managing their website.